The National Finals Rodeo, organized by the Professional Rodeo Cowboys Association, is the premier championship rodeo event in the United States. Wrangler Jeans is the main sponsor for the 10-day event, commonly just called the National Finals or NFR, which is also sometimes referred to as the World Series of Rodeo and the Super Bowl of Rodeo. The NFR is held each year in the first full week of December, at the Thomas & Mack Center on the campus of the University of Nevada, Las Vegas in Paradise, Nevada.
The NFR is the final rodeo event of the PRCA season. World championship titles are awarded to the individuals who earn the most money in his or her event. Events such as: Bareback riding, Steer wrestling, Team roping, Headers, Heelers, Saddle bronc riding, Tie-down roping – formerly known as calf roping, Barrel racing, and Bull riding.